2025 BISSELL Blocktail Party
Project Type: Event Design
For the 2025 BISSELL Blocktail Party—BISSELL Pet Foundation’s largest annual fundraiser and two-day event—I designed event collateral, including informational handouts, signage, and product labels.
I designed an informational handout for the 2025 BISSELL Blocktail Party, featuring a custom icon set I created, with the exception of the keys.
I designed a bus advertisement to promote the event locally around Grand Rapids prior to Blocktail, and for the event itself, I created a welcome banner, vendor signage, and sponsor signage.
A custom beer label and pet-themed “Woof Water” bottle extended the branding into the guest experience, supporting BISSELL Pet Foundation’s mission to help pets find homes.