Pet Rescue Club™ Merchandise Collection
Project Type: Merchandise and Digital Graphics
Designed a spring merchandise collection for BISSELL Pet Foundation's Pet Rescue Club™, adapting the brand across adult and children's apparel. Created supporting email and social graphics to promote the collection across digital channels, maintaining a consistent look and feel across every touchpoint.
Designed two versions of the Pet Rescue Club identity: an adult lockup with custom typography built to feel approachable and modern, and a children's version with a more playful hand-drawn feel, ensuring the collection appeals to all ages of pet rescuers.
Applied each identity across apparel, adapting graphic placement and scale for adult and youth styles.
Designed supporting digital assets to launch the collection across social and email.